Strategic Experience Designer

I design structured, human-centred systems across physical and digital environments: with a background in business and regulated industries.

Projects

All
Healthcare
Mobility
Spatial Systems
Digital Systems
Research & Strategy
Healthcare
Spatial Systems
Research & Strategy

Siemens Healthineers

Patient Experience Framework for Clinical Environments

Structured patient research into scalable spatial and service principles aligning clinical workflows with calmer, more coherent healthcare journeys.

Healthcare
Spatial Systems
Research & Strategy

Siemens Healthineers

Holistic Paediatric Experience Design

Designed an integrated spatial and service concept reducing anxiety while remaining operationally feasible within complex clinical environments.

Mobility
Digital Systems
Research & Strategy

BMW

Digital Workplace Experience Design

Translated analogue production coordination into a structured digital workflow improving transparency and usability across manufacturing teams.

Mobility
Digital Systems

Siemens Mobility

Digital B2B Sales Experience

Structured complex rail systems into modular digital tools supporting clearer B2B communication and strategic stakeholder alignment.

Research & Strategy

Royal Botanic Gardens Kew

Seed Research System & Identity Framework

Developed a modular research and identity system aligning germination, dormancy and storage workflows into a scalable scientific framework.

Research & Strategy

Royal Botanic Gardens Kew

Conservation Identity & Communication Framework

Created a scalable identity architecture translating global conservation strategy into a coherent visual communication system.

Research & Strategy

hin&weg

Brand & Spatial Experience System

Designed an integrated brand and spatial concept aligning positioning, customer flow and touchpoints into a cohesive fast-casual experience.

Worked alongside